If you have used Facebook Connect, then you have no doubt enjoyed the seamless ability to move your identity across the open Web and being able to share rich social content on other websites. Google Plus however takes a different approach with the feature Sparks. What is Sparks though? Sparks is a feature that allows you to search and create topics of interest across the web and share with your contacts directly on Google Plus. While the other features such as Hangouts and Circles are pretty much personalized sharing channels, Sparks stands out as a way that will allow you to be identified on the Google Plus platform. Sparks is also enhanced by the fact that any Sparks content delivered from your search is easily shared in one simple click as fast as it is searched, but this time with your identity on it.
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Social networking websites are popping up everywhere these days. They’re like the Starbucks of the internet world. We all seem to be faced with the issue of trying to figure out which new ones to join based on what we think potential clients will use or what will benefit us in the long run. Until recently when anyone would mention a business exclusive social networking site, the only one to come to mind would have been Linked-In. Linked-In is a great website for seeking, creating, & nurturing new business leads. However, I’ve recently discovered Biznik.com, a business social networking site specifically meant for entrepreneurs and people who work from home. They have great tips and articles for freelancers or anyone just starting out and also give you the opportunity to meet local small business owners face-to-face.
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Being a freelancer is both a pleasure and a pain. Unlike in organizations, you will not have teams to assist you. You are the all in one person. It’s true that you are a specialist in your trade, but you also need to master other areas of business such as, marketing, accounting, customer relationships, organizing and prioritizing works, and collecting payments. It is indeed a breath-taking task however, if you pre-plan your strategies, nothing can equal the joys of being on your own. One of the vital areas in freelancing is the marketing area and often highly skilled freelancers fail to be successful because of the lack of knowledge in marketing.
A successful freelancer not only knows his trade but also is shrewd in other areas of business. In short, you need to be a jack of all trades. Although it is safe to enter freelancing with a little experience in the marketing side, it is easy to learn marketing and grow quickly in your business. Especially if you are involved in web-based businesses, it is very easy to reach a lot of people with the least of expenses.
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I remember the days when I used to blindly traverse the internet seeking interesting websites to submit my writings and articles to. I always assumed I would eventually come across a master list of all the most unique web pages on the internet and (hopefully) be able to add my blog to this huge, glorious list. Surprisingly enough, this never happened for me. Now, this isn’t such a farfetched idea thanks to the StumbleUpon Toolbar. Click here to read more »
What are one of the key things that EVERY business and solopreneur needs?
Exposure.
We’re all after it, right?
Whether you’re a real estate agent, a VA, a musician, a designer, a salesperson, etc., you need exposure. If no one can find you, or you’re so far buried under your competition’s exposure, how can your talent be utilized? You have to put yourself in front of them, and the Internet has paved endless roads to the success of your exposure.
We recently talked about Word of Mouth Advertising and a few ways you can guide your WOM campaign but it’s a must that you utilize the Internet’s many avenues. There are many tried-and-true, oldies-but-goodies, Internet marketing tactics and Web 2.0 has opened up many new interstates for your travel to Destination Exposure. Click here to read more »
Marketing comes in all shapes, sizes and colors but one of the best marketing resources you have are your customers. Customers can bring new customers your way or they can be a roadblock to your business’ success. Which route they’ll take depends on the experience they have with your business.
Word of Mouth marketing is a powerful tool and it’s important that you take part in how it affects your business. With the “social” atmosphere of the Internet today, it’s an even more powerful tool and you can utilize it to attract and retain new customers. Customers are considered a “trusted source” by others since their relationship with you is based only on their experience with you. Click here to read more »
When I was in college, my dorm was somewhat notorious for the people who had lived there before. And each year, the group of freshmen who lived there were ushered into a hallowed closet and invited to write their names on the wall, joining the hundreds who had gone before. It was an interesting tradition and somewhat meaningful to add your name to the list of people – luminaries and not-so-luminaries– who had lived there, too.
This same idea translates into the business world, too, specifically when it comes to commenting on blogs. When you leave your mark, you are joining with others to indicate your participation in that community – however modest – and you are aligning yourself with other likeminded people. This is the ultimate in positioning! Click here to read more »
Freelancing is my life. It's what I know, it's what I'm good at, and I can't imagine doing anything else. You can call me "Freddie the Freelancer"… because I'd prefer not to use my real name for reasons that I'll tell you about in a moment.
